Research & Sector Expertise

Understanding Local Realities to Build Tailored Responses 

Intellectual property, counterfeiting and consumer protection challenges vary depending on countries, industries, distribution channels and levels of exposure to risk. 

In response to this diversity, ACTA-GM believes that effective action must be grounded in a precise understanding of operational realities, vulnerabilities and local needs specific to each territory and sector. 

Our mission is to assess the needs of authorities, rights holders and institutional partners, identify priority areas and develop strategies tailored to local and regional challenges. 

An Approach Based on Analysis and Observation 

ACTA-GM develops a pragmatic approach built on data gathering, field feedback, institutional dialogue and sector studies. 

This approach aims to: 

• Identify sectors most exposed to fraud and counterfeiting risks, according to local economic and commercial realities;  

• Understand the specific needs of authorities and rights holders, enabling tailored training, awareness and support initiatives;  

• Map emerging trends, new operating models, trade flows and sector developments;  

• Develop practical recommendations, adapted to regulatory, technical and operational constraints.  

Cross-Sector Expertise 

ACTA-GM works across a wide range of sectors facing specific protection challenges. 

This includes: 

Consumer Goods & Retail 

Everyday products, packaging, consumer safety and parallel distribution channels. 

Healthcare, Pharmaceuticals & Cosmetics 

Sensitive products with significant public health implications requiring strengthened vigilance. 

Automotive & Spare Parts 

Safety, compliance, product quality and combating parallel supply networks. 

Luxury, Fashion & Design 

Protection of brands, creations, packaging and visual identity. 

Agriculture & Agri-Food 

Traceability, certifications, geographical indications and product compliance. 

Creative Industries & Digital Content 

Copyright protection, audiovisual content, IPTV, music, piracy and emerging digital distribution models. 

Tangible and Intangible Goods: A Global Approach 

ACTA-GM develops strategies covering both: 

Tangible Goods 

Physical products, packaging, components, industrial innovations and supply chains. 

Intangible Goods 

Trademarks, copyright, neighbouring rights, creative assets, digital content, licences and intangible assets. 

Turning Expertise into Action 

ACTA-GM’s objective is not only to observe challenges, but to transform analysis into practical recommendations, tailored programmes and operational initiatives, capable of delivering long-term solutions. 

Because an effective strategy always begins with a deep understanding of realities on the ground.